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Design a landing page: set up the page around the design generator

Last updated October 22, 2026

In the Landing Page step of a web campaign, you build a page around your design generator: with a header, a background and a title. This way the page matches your brand before users fill in a template. What the design generator itself looks like is set under Generator Theme.

This takes four steps:

  1. Add the landing page in the Landing Page step.
  2. Design the header.
  3. Design the background and title around the design generator.
  4. Test the page on a phone.

Add the landing page

  1. Click Campaigns in the Studio navigation. The overview of your campaigns opens.
  2. Click your web campaign. It opens at the Templates step.
  3. Click the Landing Page step at the top. The settings are on the left, a preview of your design generator is on the right.
    The Landing Page step is missing?

    Only web campaigns have a landing page. Widget and team campaigns don't have this step. Create a web campaign for a landing page.

  4. Click Add landing page. The landing page is now added. In the preview, a sample title and subtitle sit above the design generator, on a white background.
    The preview only shows Widget has no URL?

    The campaign is offline, for example after Delete URL in the Share step. Click Create URL in the preview. The campaign is then online again and the preview appears.


    Landing Page step: header and body section on the left, the preview of the page on the right.

Design the header

The header is a strip at the very top of the page. You don't need it if the background and title are enough.

  1. Click Add header section under Header Section. The header is now added and appears at the top of the preview, with a sample title on a dark background.
  2. Enter the content of the header:
    • For a title: Replace the sample title under Title with your text.
    • For your own HTML: Click Custom HTML and enter your HTML. It replaces the title.
  3. Choose the background of the header under Background:
    • For a color: Click the round color swatch and pick a color. The text turns black or white automatically, so it stays readable on the color.
    • For an image: Click Upload Image. In the Image Library popup, pick an image or upload a new one with Upload. An image in 16:3 fits best, for example 1920 × 360 pixels.

Remove header section removes the header again, with all its settings.

Design the background and title

Under Body Section you design the area the design generator sits in.

  1. Choose the background of the page under Background in Body Section:
    • For a color: Click the round color swatch and pick a color. The text turns black or white automatically.
    • For an image: Click Upload Image and pick an image. An image in 16:9 fits best, for example 1920 × 1080 pixels.
  2. Enter the text above the design generator:
    • For a title and subtitle: Replace the sample texts under Title and Subtitle with your texts.
    • For your own HTML: Click Custom HTML and enter your HTML. It replaces the title and subtitle.
  3. Look at the preview on the right and check that all texts are easy to read on their background.

Test the page on a phone

The preview only shows the page the way it looks on your computer. To see it the way users see it on a phone, test it on a real phone.

  1. Click the Share step at the top. Your campaign's link is under Sharing URL.
  2. Click Copy URL. The message "Copied to clipboard" appears. The link is now on your clipboard.
  3. Open the link on your phone, for example by sending it to yourself in a message. The landing page opens.
  4. Check that the header, title and background look good and all texts are readable.

Remove landing page under Advanced removes the landing page again. Bluepic doesn't ask first and deletes all its settings.